by Ted Rubin | Jul 18, 2014 | Featured, Marketing, Social Media/Marketing, Video
In this episode of “Magic @ Ball of Social Media,” our video series in which experts answer small business social media questions, we sit down with Ted Rubin, a leading social marketing strategist, brand evangelist and keynote speaker. Rubin provides actionable tips...
by Ted Rubin | Jul 17, 2014 | Featured, Marketing, Social Media/Marketing
Any time a big digital idea comes along, especially an idea that shakes free from the status quo, the marketing masses have one simple question – how does it work? If that question can’t be answered with reams of data, the concept is often dismissed. It’s a pragmatic...
by Ted Rubin | Jul 13, 2014 | Featured, Marketing, Social Media/Marketing
I recently read a blog post by Margaret Molloy, CMO of Siegel+Gale about her favorite quotes on “simplicity,” and the first sentence resonated with me: “At Siegel+Gale, we often think of simplicity as creating brand experiences that are remarkably clear and...
by Ted Rubin | Jul 8, 2014 | Featured, Marketing, Social Media/Marketing
Here’s Why Social Media Is A Sales Aphrodisiac! Originally posted at JenniferLove.com 6.11.14 Are you so busy building your business that you often find yourself stuck behind your desk rather than getting out, networking, and meeting people that are instrumental...
by Ted Rubin | Jul 7, 2014 | Featured, Marketing, Social Media/Marketing
In recent times several marketing and communications gurus have declared “Marketing is dead.” Indeed, many of the traditional channels for marketing, such as advertising, direct mail and cold calling, have lost much of their effect and impact. However, as long as...