by Ted Rubin | Aug 12, 2024 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
Return on Relationship (ROR, #RonR) impacts brand success by fostering trust, authenticity, and emotional connections with customers. This leads to increased brand loyalty, higher customer retention, and positive word-of-mouth, ultimately enhancing brand equity and...
by Ted Rubin | Aug 4, 2024 | Featured, Marketing, Social Media/Marketing, Uncategorized
AI Generated “Influencers” ARE NOT Influencers… they are AI generated ADVERTISEMENTS… plain and simple. And need to be held to the same truth in advertising standards. I have been told by too many that AI-generated influencers “blur the lines between advertising...
by Ted Rubin | Jun 9, 2024 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
RETURN ON RELATIONSHIP Conversation “The Vital Role of Allowing Creators to Create” with ATT’s John Starkweather ⬇️ ⬇️ ⬇️
by Ted Rubin | Jun 2, 2024 | Featured, Marketing, Miscellaneous, Social Media/Marketing
People are now always shopping when consuming content… #PassiveShopping is the here to stay, and will only increase with the availability of AI tools to enhance relevant and engaging content creation at scale. Smart brands have noticed that we’re moving to a...
by Ted Rubin | May 25, 2024 | Featured, Marketing, Social Media/Marketing, Uncategorized
Don’t you hate when the response you get is “We received your request” OR even worse “We are ‘submitting’ your request,” as if it needs to be approved. When I unsubscribe from your email marketing list, it’s not a request,...
by Ted Rubin | May 19, 2024 | Featured, Marketing, Social Media/Marketing, Uncategorized
IF John Andrews IS TALKING ABOUT IT, THE RETAIL COMMUNITY NEEDS TO HEAR IT. ~Ted Rubin #RetailRelevancy I am incredibly excited to introduce you to John Andrews, the co-innovation director at Ricoh, to provide an update on Ricoh’s retail initiatives. –...