5:00: Introduction of Ted Rubin
10:40: You worked with Seth Godin. Share us a bit about your experiences working with Seth?
20:00: What is the secret of your energy and passion?
23:30: What is the concept of Return on Relationship?
31:30: What do you mean when you say, “We don’t need to fit our world to digital, we need to fit digital to our world”?
34:00 How companies can be good listeners online?
36:00 What are some of the companies who are good at listening digitally?
42:00: How can small companies manage social when they cannot afford to have dedicated teams?
46:00: What do you mean by adopting a social mindset?
49:00 What are some of the books that have shaped you professionally over the years?
Books recommended by Ted:
- How to Make Friends and Influence People by Dale Carnegie
- All books by Seth Godin
- Never Eat Alone by Keith Ferrazi
- Gary Vaynerchuk’s books
- Human 2 Human by Brian Kramer