Ted Rubin is one of the world’s leading social marketing strategists and brand evangelists. Ted is the acting Chief Marketing Officer of Brand Innovators and a sought after keynote speaker. Forbes Magazine ranked Ted as #13 on its list of Social Media Power Influencers, and Ted has authored two books: Return on Relationship! published in 2013 and How to Look People in the Eye Digitally which was published in 2015.
Show Notes:
Return on Relationship explained [5:34]
Advice for starting a new brand [10:49]
Marketing strategies a new company should use [13:31]
On automating social media [17:52]
Biggest trends in social media [27:04]
Resources Mentioned:
Return on Relationship by Kathryn Rose and Ted Rubin
How to Look People in the Eye Digitally by Ted Rubin
