Originally posted at Collective Bias 2.9.12

cb.Socially was established in June of 2011 as the Collective Bias media syndication engine that enables Collective Bias to distribute content, PR, offers/promotions and user generated media via all the social platforms to an ever growing shopper audience, and at the same time engage, interact and build an emotional connection with consumers.

Ted Rubin – Chief Social Marketing Officer with Collective Bias and Co-Founder of cb.Socially

Ted Rubin

Ted is a leading social marketing strategist who in March 2009 started using and evangelizing the term ROR, Return on Relationship™. He brings his passion and experience with social media, networking and building relationships to cbSocially.  Ted speaks frequently at conferences and events about Social Marketing, and Return on Relationship™ … simply put the value that is accrued by a person or brand due to nurturing a relationship.

He over sees our team, provides valuable skills and knowledge and is incredibly responsive whenever we, or someone from his vast network, reaches out.

You can find Ted on Twitter @TedRubin@R_onR@Parentng … and his blog Straight Talk. Email: [email protected].


Sandy Jenney – Social Marketing Manager of cbSocially

Sandy Jenney

I began working full time for Collective Bias in June of last year. Taking on managing and building cbSocially has been an adventure! I love every minute of it. I’m also Mom and Step Mom to eight children (five of which are still at home), a Professional Organizer and Pediatric Nurse. But other than being a Mom and wife, my favorite position by far has been be a part of Collective Bias in managing cbSocially.    You can find me on Twitter at @OrganizerSandy and my blog Organize with Sandy™.  [email protected].

My Team!

I am so excited to see cbSocially grow and that we can bring in our bloggers from Social Fabric to help manage it! The whole team have been very active in Social Fabric and are “stand outs” in what they bring to our community.

Ellen Christian

Ellen Christian

Ellen started with the team in October 2011.

Ellen is a social media consultant and busy mom. She lives in rural Vermont with her husband and two teenagers on a small homestead that includes ducks, chickens and several gardens. Her passions include recipes, crafts, fitness and fashion with a focus on eco-friendly living and time -saving solutions.

Ellen graduated from Trinity College of Vermont with a double major in business administration and psychology and a minor in marketing. Professionally, she has 20+ years experience in the business arena with a focus on sales and customer service and has held office as a local government official. She now focuses her attention on running several home based businesses. You can find Ellen on Twitter@ScentedNights and her blogs Confessions of an Over-Worked Mom and The Socialites Closet.

Meet our Newest Three Team Members!

Nicole Brady

Nicole Brady

Nicole Brady is a social media enthusiast and publisher at SahmReviews.com. She utilizes social media to share story-based reviews that highlight her two beautiful daughters and wonderful husband. Social media and blogging have been a great collision between her degree in business management, her love of writing and her passion for sharing her opinions. You can also find Nicole on Twitter@sahmReviews

Christy Gossett

Christy Gossett

Christy Gossett is the author and chief sparkle queen at Insanity is not an Option. Although she realizes that insanity IS an option, she chooses not to take that route! She is the WAHM of 6 kids (yes SIX) from the ages of 22 all the way down to 3. She has 4 children by birth, ages 22, 17, 5 and 3; and 2 by marriage, ages 14 and 11! She is happily married to the love of her life (third time’s the charm, everyone needs practice) and living on an island. She skips, twirls, sings a Happy Little Working Song, and calls the birds in her best little princess voice. And in her “spare” time, she blogs, rants, reviews, and raves all in an attempt to maintain her sanity! Skip on over to the asylum to see how she’s doing! You can also find Christy on Twitter @NotInsaneMom

Alicia Peiffer

Alicia Peiffer

Alicia and her family live in the suburbs of Chicago. Alicia and Sinisa have two boys, Jacob {3} and Lucas {2}, and are learning to navigate the world of special needs parenting. She blogs at Making Time For Mommy about life, products she loves, and causes she is passionate about and enjoys being a part of the close-knit Chicago blogging community. She is the co-owner of Living Your Moment, where she helps mom business owners market and advertise their small businesses using social media. Being a proud member of Collective Bias and on the Advisory Committee, Alicia is excited about her new position with cbSocially and believes that relationships create brand enthusiasts and ultimately drive sales. Things that make Alicia happy include spending time with family and friends, indulging in her daily Starbucks drinks, making to-do lists, and spending a ridiculous amount of time on Twitter, Facebook, and Pinterest. You can find Alicia on Twitter @AliciaMarie112

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