Ted is a leading Social Marketing Strategist, Photofy CMO/Advisor,
MC/Host of the Brand Innovators Summits... Speaker / Author / Provocateur

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Straight Talk Blog: Featured Posts

Return on Relationship Basics

by Ted Rubin | Aug 12, 2023 | Featured, Marketing, Social Media/Marketing | 0 Comments

What is Return on Relationship (ROR)? Return on Relationship (ROR) is a measure of the value that a business or brand derives from its relationships with customers, partners, and other stakeholders. It is a broader concept than return on investment (ROI), which...

Coffee in the Clouds… Mark Ordover Explains the Media Trade Business of Evergreen Trading

by Ted Rubin | Aug 6, 2023 | Featured, Marketing, Miscellaneous | 0 Comments

At its very core, Evergreen Trading is a specialized media investment firm with a unique approach that enables clients to solve all kinds of challenges. It’s called Premium Asset Valuation and leverages their deep expertise in media investing and asset conversion and...

Adopt a “Giver’s Gain” Philosophy

by Ted Rubin | Jul 30, 2023 | Divorced Dad, Featured, Marketing, Miscellaneous, Social Media/Marketing | 0 Comments

From an early age, my Dad instilled in me the value of being a giver. He led by example, always extending a helping hand to our neighbors, fixing things, and offering assistance in any way possible. His acts of kindness were not driven by any expectation of...

How Do You Connect with Customers Online?

by Ted Rubin | Jul 9, 2023 | Featured, Marketing, Social Media/Marketing, Uncategorized | 0 Comments

Ted: I adore Louise for her passion, enthusiasm, and of course for WAY overstating my awesomeness 🤗... and conversations with her are always a pleasure. Louise Lally: How do you connect with customers online? Get ready to hear how... This very special conversation I...

BeenThereDoneThat Where Next – The Power of Community & The Network Effect

by Ted Rubin | Jul 3, 2023 | Featured, Marketing, Miscellaneous, Social Media/Marketing | 0 Comments

00:00 Introduction 01:18 The Biggest Challenge? 06:22 Where Could This Go? 12:30 What's the First Step? 14:53 Wrapping Up Introducing the first episode of "BeenThereDoneThat Where Next" - a groundbreaking series by BeenThereDoneThat, where host and co-founder, David...