HOW TO LOOK PEOPLE IN THE EYE DIGITALLY, THE AGE OF INFLUENCE, and RETAIL RELEVANCY.
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Straight Talk Blog: Featured Posts
How Brands Can Refocus Beyond Risk Mitigation to “Risk Innovation”
WATCH VIDEO HERE ⬇️⬇️⬇️ https://youtu.be/uj01-R_AzDA How Brands Can Refocus Beyond Risk Mitigation to "Risk Innovation" I have interviewed a number of the business development team at Evergreen Trading, and this time had the opportunity to chat with Jenifer Herrmann,...
This Short Story Is How It All Started for Me in Marketing
https://youtube.com/shorts/vbSvUyCcJho?si=bC2ZprjO-ta8OmZk This clip is a part of this longer conversation with the inimitable William Harris on his Up Arrow Podcast... https://tedrubin.com/leveraging-return-on-relationship-to-boost-brand-reputation-video/ I like to...
Communicate the Way “They” Want to Communicate Versus Your Preference
https://youtu.be/JDDAi6jlsXg?si=V5iOzpibQBT2kNuR Ted Rubin and William Harris discuss communicating the way "they" want to communicate versus your preference. If "you" want to sell "me" something, or induce me to communicate with you, it’s your job to follow up with...
Seize the Day: Why 2024 Should Be a Year of Embracing the Present
The time is now. Not next year, or six months from now, or at the conclusion of a five-year plan 🤦🏻♂️. Success won't come with the next marketing conference, the new social channel around the corner, or the next piece of “game-changing” tech that's just waiting to be...
Find Points of Emotional Connection by Looking People in the Eye Digitally
https://youtube.com/shorts/qdcSyn_QaEg?si=-L9-0fMZkilwyT39 Ted Rubin and William Harris discuss Looking People in the Eye Digitally 🧐, and finding points of emotional connection… In our digitally connected age, the ability to look people in the eye takes on a...
As We Light our Candles for the 8th and Final Night…
“As we light our candles, I find myself wondering about what the real miracle of Chanukah might be. Perhaps it’s that the message of Chanukah still resonates two millennia later. It’s true, the story of the holiday centers on the strength of the Maccabees to fight...