HOW TO LOOK PEOPLE IN THE EYE DIGITALLY, THE AGE OF INFLUENCE, and RETAIL RELEVANCY.
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Straight Talk Blog: Featured Posts
Retail Relevancy – How Brands, Retailers, and Shoppers will Connect
John and I speak with Jason Cooper about our new book called RETAIL RELEVANCY, perfect start for the new year. ~via Jason... Shopping behaviour is changing from a world where consumers go to stores to get products to one where products come to consumers. Of course,...
Retail Relevancy… Book Interview with Simon Haigh
RETAIL RELEVANCY: How Brands and Retailers will Connect with Shoppers in a Post-Physical Retail World ➡️ ORDER your copy of... RETAIL RELEVANCY, byJohn Andrews and Ted Rubin, via Amazon ⬅️ Our goal is to explore how brands and retailers can thrive in the future by...
Building Better Business Relationships… HRchat
In this HRchat episode, we talk about building and maintaining relationships. Listen as we talk about lessons from the world of social media marketing that can be transferred to leadership and HR. Bill's guest is Ted Rubin, a leading Social Marketing Strategist,...
BOOK LAUNCH… RETAIL RELEVANCY: How Brands and Retailers will Connect with Shoppers in a Post-Physical Retail World
➡️ ORDER your copy of... RETAIL RELEVANCY, byJohn Andrews and Ted Rubin, via Amazon ⬅️ Retail is transforming from a place where people “get” things to the facilitation of “getting” things. Consumer shopping is changing in the digital age faster than many...
How My “Return on Relationship” (#RonR) Concept Was Conceived
ROR: Return on Relationship, #RonR, simply put, is the value that is accrued by a person or brand due to nurturing a relationship. ROI is simple dollars and cents, ROR is the value (both perceived and real) that will accrue over time through connection, trust,...
Return on Relationship… Definition
ROR: Return on Relationship™, #RonR… simply put the value that is accrued by a person or brand due to nurturing a relationship. ROI is simple $’s and cents. ROR is the value (both perceived and real) that will accrue over time through connection, trust, loyalty,...