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Straight Talk Blog: Featured Posts
Empower and Inspire Employee and Consumer Communication and Conversation
Conversation is the art of exchanging ideas, thoughts, and emotions through spoken or written words. It is the heart of human communication, the means by which we share knowledge, build relationships, and foster understanding. Unlike static content, which is one-sided...
The Power of Listening: Building Stronger Relationships Through Productive Discourse
"Argue as if you are right, BUT listen as if you are wrong" ~Greg Lukianoff… and be willing to change your mind or adjust your opinion. (me) In today's world, in any world, the ability to engage in productive discourse and actively listen to others is crucial as we...
How Brands Can Refocus Beyond Risk Mitigation to “Risk Innovation”
WATCH VIDEO HERE ⬇️⬇️⬇️ https://youtu.be/uj01-R_AzDA How Brands Can Refocus Beyond Risk Mitigation to "Risk Innovation" I have interviewed a number of the business development team at Evergreen Trading, and this time had the opportunity to chat with Jenifer Herrmann,...
This Short Story Is How It All Started for Me in Marketing
https://youtube.com/shorts/vbSvUyCcJho?si=bC2ZprjO-ta8OmZk This clip is a part of this longer conversation with the inimitable William Harris on his Up Arrow Podcast... https://tedrubin.com/leveraging-return-on-relationship-to-boost-brand-reputation-video/ I like to...
Communicate the Way “They” Want to Communicate Versus Your Preference
https://youtu.be/JDDAi6jlsXg?si=V5iOzpibQBT2kNuR Ted Rubin and William Harris discuss communicating the way "they" want to communicate versus your preference. If "you" want to sell "me" something, or induce me to communicate with you, it’s your job to follow up with...
Seize the Day: Why 2024 Should Be a Year of Embracing the Present
The time is now. Not next year, or six months from now, or at the conclusion of a five-year plan 🤦🏻♂️. Success won't come with the next marketing conference, the new social channel around the corner, or the next piece of “game-changing” tech that's just waiting to be...