The six words to never utter in today’s business environment… “We’ve always done it this way.” Empower your employees to collaborate with each other, float new ideas and try new ways of getting things done. Stop thinking in terms of silos of information and people, and start thinking about ways to connect everyone.
Developing the omni-channel focus required today isn’t easy, but collaboratively developing a system, ensuring that everyone is on board, and breaking internal barriers are key to delivering seamless customer experiences across channels. Technology is changing and new channels open up every day, so staying on top means staying flexible enough to shift and tweak processes as needed. ABT… Always Be Tweaking!
This is a very exciting time to be in business because technology is allowing us to not only change our thinking around delivering value to customers, but also to empower every employee to be a part of that process. When everyone’s connected and processes stay transparent, it’s much easier to maintain fluidity in today’s hyper-competitive marketplace.
Embracing an internal omni-channel focus in your organization is a MUST before you can truly deliver an Omni-channel experience externally.#RetailRelevancy