by Ted Rubin | May 10, 2026 | Divorced Dad, Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
What we do with the time AI gives back is what really matters. Time is our most valuable commodity. And while AI and other technologies can help us complete tasks faster, saving time in itself isn’t the real value. The value only exists if we do something meaningful...
by Ted Rubin | Feb 6, 2026 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
As search shifts from results to responses, brands have to shift from chasing keywords to earning trust. For years, search trained brands to think in terms of rankings, keywords, and optimization tricks. Get the phrasing right, play the algorithm correctly, and you...
by Ted Rubin | Jan 17, 2026 | Featured, Marketing, Miscellaneous, Uncategorized
I started the New Year at CES, where, as expected, AI dominated the conversation. Every keynote, every panel, every product showcase had AI front and center. But for all the noise, one thing was missing from most of the discussions… the real risk today isn’t...
by Ted Rubin | Oct 17, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
LET’S TALK ABOUT “WORKSLOP” (This post inspired by John Andrews LinkedIn Post and the start-up LARRIDIN) Yep, you heard that right. It’s the perfect word to describe what’s happening when AI gets used without intention. Instead of helping...
by Ted Rubin | Jul 13, 2025 | Featured, Marketing
Why Relationships Trump Metrics… in today’s fast-moving, tech-saturated world, business leaders are bombarded with data. Dashboards, KPIs, conversions, cost-per-clicks… if it’s measurable, it’s being tracked. And don’t get me wrong, metrics matter. ROI...
