by Ted Rubin | May 1, 2022 | Featured, Marketing, Social Media/Marketing
After attending four days at the Brand Innovators SXSW2022 Summit, I felt the need to share this post again that I wrote in the beginning of 2017 (with some minor 2022 updates)… could not believe how many speakers I heard refer to “Mobile” marketing...
by Ted Rubin | Nov 20, 2021 | Featured, Marketing, Social Media/Marketing
This Thanksgiving, and Heading into the Holiday Season… FOCUS ON BUILDING COMMUNITY. A Network gives you Reach, A Community gives you Power! Networks Connect… Communities Care A small, passionate community of like-minded people can often accomplish far more than a...
by Ted Rubin | Oct 16, 2021 | Featured, Marketing, Social Media/Marketing
As my thinking has evolved around the topic of Employee Advocacy, I have come to realize that a “program” is not the best way to proceed. Although the idea is a good one, all too often this becomes like many other programs… stale, ignored, sometimes...
by Ted Rubin | Sep 26, 2021 | Featured, Marketing, Social Media/Marketing
How do you build and strengthen relationships with your audience (as a whole, and as individuals) to increase your Return on Relationship, ROR, #RonR? 1. Listen If you want to be heard above the ever-growing social media “noise,” you need to first listen to your...
by Ted Rubin | Nov 26, 2020 | Featured, Marketing, Social Media/Marketing
A Network gives you Reach, BUT a Community gives you Power! Networks Connect… Communities Care A small, passionate community of like-minded people can often accomplish far more than a larger, less-connected group working on the same challenge. Building a dedicated...