by Ted Rubin | Nov 5, 2014 | Featured, Marketing, Social Media/Marketing
Take your most popular tweets and FB posts, or the ones you feel most passionately about, and use them to develop blog posts. You don’t have to write three pages; you don’t even have to write four paragraphs. Seth Godin is one of the most successful bloggers in the...
by Ted Rubin | Nov 5, 2014 | Featured, Marketing, Social Media/Marketing
Take your most popular tweets and FB posts, or the ones you feel most passionately about, and use them to develop blog posts. You don’t have to write three pages; you don’t even have to write four paragraphs. Seth Godin is one of the most successful bloggers in the...
by Ted Rubin | May 17, 2014 | Featured, Marketing, Social Media/Marketing
Make your content focused on conversation instead of thinking of yourself as a media business like so many are now preaching. Instead think of your brand as the people who make it up, and change the focus from “Convince & Convert” to...
by Ted Rubin | Jan 12, 2014 | Featured, Marketing, Social Media/Marketing
Native content is not about pitching your product, it’s about creating connection. Remember it is only native to the content consumer if it provides value to them and provides a real solution or makes an emotional connection. —
by Ted Rubin | Dec 4, 2013 | Featured, Marketing, Social Media/Marketing
IBM will be providing you with a live stream of Thursday’s Brand Innovators summit on content marketing – one of the fastest growing segments of the digital media industry. Whether you’re in on the action live at IBM’s offices in New York City or not, you...