by Ted Rubin | Dec 24, 2014 | Divorced Dad, Featured, Marketing, Social Media/Marketing
The title of this post is a George Bernard Shaw quote I employ with my daughters in the hopes I will impress upon them, in a small way with a few words, what I will say here with many more words than their attention spans will allow. How many times have you heard that...
by Ted Rubin | Jan 20, 2014 | Featured, Marketing, Social Media/Marketing
I think creativity in social media is at the heart of the problem of realizing and executing the true value of social. Save the creativity for advertising “campaigns,” and get down to the basics of relationship building when it comes to discussions about...
by Ted Rubin | Dec 24, 2012 | Divorced Dad, Featured, Marketing, Social Media/Marketing
Kids are naturally creative. If left to their own devices with crayons, paint—even a cardboard box, wonderful things often blossom. So what happens as we get older? Many people think kid “lose” that creativity. However, it’s really the grownups who take it away from...
by Ted Rubin | Aug 28, 2012 | Featured, Marketing, Social Media/Marketing
If you get a chance, sit in on a young child’s birthday party or in an elementary school classroom and just watch them. Really watch them. What happens when new kids come into the room? They immediately run to the group and start interacting. If somebody’s building...
by Ted Rubin | Aug 14, 2012 | Featured, Marketing, Social Media/Marketing, Video
Published on Aug 13, 2012 by CollectiveBiasROR Ted Rubin, Chief Social Marketing Officer and author of the upcoming book “Return on Relationship”, sits down with Ramon B. Nuez Jr., Editorial Director for Crowdsourcing Week, to discuss the importance...