by Ted Rubin | Mar 7, 2018 | Featured, Marketing, Social Media/Marketing
I’ve said that small businesses have a big future to look forward to in today’s market, but it’s not just because large, traditional businesses are struggling to adapt to the needs of the modern shopper. Online mega-retailers like Amazon, which are currently...
by Ted Rubin | Jan 7, 2018 | Featured, Marketing, Social Media/Marketing
Guest post by John Andrews My business partner Ted Rubin deftly points out in his book The Age of Influence that “everyone influences someone”. I’ve heard him say this at countless speeches and presentations around the world to leaders of marketing and retail and I...
by Ted Rubin | Dec 15, 2017 | Featured, Marketing, Social Media/Marketing
When you’re trying to learn the real story about a product or service as a consumer, do you turn to the people who market that product or the people who actually use it? Do you build a connection with a brand because of the way that a product is pitched to you,...
by Ted Rubin | Nov 27, 2017 | Divorced Dad, Featured, Marketing, Social Media/Marketing
Ted Rubin is a popular social marketing strategist, keynote speaker, and the starter of the term Return On Relationship, a concept that he strongly believes serves as the cornerstone for creating an engaged member database and community comprised of millions of...
by Ted Rubin | Sep 21, 2017 | Featured, Marketing, Social Media/Marketing, Uncategorized
Chelsea Handler and Mary McCormack are angry about the state of the country, and they’re not alone. If you’re familiar with Ms. Handler’s work, you may be expecting a very boisterous, well-informed, and humorous monolog on the subject. You would be...
