by Ted Rubin | Jul 3, 2023 | Featured, Marketing, Miscellaneous, Social Media/Marketing
00:00 Introduction 01:18 The Biggest Challenge? 06:22 Where Could This Go? 12:30 What’s the First Step? 14:53 Wrapping Up Introducing the first episode of “BeenThereDoneThat Where Next” – a groundbreaking series by BeenThereDoneThat, where host...
by Ted Rubin | Jul 29, 2018 | Featured, Marketing, Social Media/Marketing
Why ditching the discount and dialing up the customer experience (with a focus on flexibility) is more likely to deliver success. When a marquee brand or major, traditional retailer releases a disastrous earnings outlook, what is the first thing they usually do in an...
by Ted Rubin | May 20, 2017 | Featured, Marketing, Social Media/Marketing, Uncategorized
Winning in Service Markets, winning in every market… is all about customer experience. Marketing/Communications/Customer Service are all interconnected, and in order to deliver an OmniChannel experience Externally, you must create an OmniChannel culture...
by Ted Rubin | Nov 22, 2016 | Featured, Marketing, Social Media/Marketing
Social Media is one of the key channels that brands can utilise to shape customer experiences and attitudes. Ted Rubin – leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist, and Acting CMO of Brand Innovators – is leading the charge for...
by Ted Rubin | Jun 4, 2016 | Featured, Marketing, Social Media/Marketing
Communication: We know that in order to build trust with another person there must be good, two-way communication. It’s central to our existence as human beings, yet we struggle with it every day. Multiply that struggle by the number of people in your organization,...
