by Ted Rubin | Jul 13, 2025 | Featured, Marketing
Stop Waiting. Start Doing. In marketing, and in business more broadly, there’s a common tendency to delay action. We tell ourselves we’ll move forward once the next strategy is clear, once the tech settles, or once the perfect plan emerges. But the truth is, most...
by Ted Rubin | May 19, 2024 | Featured, Marketing, Social Media/Marketing, Uncategorized
IF John Andrews IS TALKING ABOUT IT, THE RETAIL COMMUNITY NEEDS TO HEAR IT. ~Ted Rubin #RetailRelevancy I am incredibly excited to introduce you to John Andrews, the co-innovation director at Ricoh, to provide an update on Ricoh’s retail initiatives. –...
by Ted Rubin | Jan 9, 2022 | Featured, Marketing, Miscellaneous
John and I speak with Jason Cooper about our new book called RETAIL RELEVANCY, perfect start for the new year. ~via Jason… Shopping behaviour is changing from a world where consumers go to stores to get products to one where products come to consumers. Of...
by Ted Rubin | Aug 13, 2016 | Featured, Marketing, Social Media/Marketing
The six words to never utter in today’s business environment… “We’ve always done it this way.” Empower your employees to collaborate with each other, float new ideas and try new ways of getting things done. Stop thinking in terms of silos of information...
by Ted Rubin | May 9, 2016 | Featured, Marketing, Social Media/Marketing
Innovation is inspiring. We all love a good story about someone with a big idea, the passion to pursue it and the determination to see it through to the finish. Yet when we read or watch those stories, it can be all too easy to feel we don’t have the chops to be...
