by Ted Rubin | May 22, 2019 | Featured, Marketing, Social Media/Marketing
CEO of Photofy John Andrews considers how collaboration with your employees could make your digital content sing… Digital marketing today is a crowded arena. It’s become the primary tool for marketers in terms of dollars spent. But as spending has increased,...
by Ted Rubin | Apr 8, 2019 | Featured, Marketing, Social Media/Marketing
Direct to Consumer is the Future of Brands by John Andrews After experiencing disruption from agile, direct to consumer brands, many traditional brands are starting to move towards similar models. A simple reason why… traditional retail is effectively a tax....
by Ted Rubin | Jun 24, 2018 | Featured, Marketing, Social Media/Marketing
Guest post via John Andrews Walt Disney World Astounds Its Visitors With Experiential Product Marketing I began my business career as a Dominos Pizza manager in Maine. One of our marketing efforts at the local level was calling around 10 customers a night to see how...
by Ted Rubin | Jun 12, 2018 | Featured, Marketing, Social Media/Marketing
The world of retail has been shifting beneath our feet – and it’s doing so because the digital age has fundamentally changed everything about how we live. It’s changed how we communicate, how we work, how we travel, and how we buy things. And just like the digital...
by Ted Rubin | Jan 8, 2018 | Featured, Marketing, Social Media/Marketing
Social is moving to a prove it or lose it stage… so start thinking how “Content is the Ad.” The importance of content in your SEO and middle funnel strategy will be critical. Social media platforms are essentially huge AI systems designed to keep users...