by Ted Rubin | Jun 25, 2022 | Featured, Marketing, Social Media/Marketing
How do we find out what’s important to our audiences? Ask them! Have social conversations, pick up the telephone and talk to your best customers. Engage them in conversation. Ask them what’s keeping them up at night—what they’re passionate about, or how you could...
by Ted Rubin | Jun 18, 2022 | Featured, Marketing, Social Media/Marketing
The secret sauce here is providing good content because content creates a platform for people and brands to communicate, not just about products and services, but about what is important to consumers. If your content is on target, it will be spread freely via social...
by Ted Rubin | Jun 11, 2022 | Featured, Marketing, Miscellaneous, Social Media/Marketing
Via Seth Goldstein and Digital Marketing Dive Podcast… Ted Rubin and John Andrews have been in the retail space for more than they care to mention. The two are long-time business partners and great friends and have been helping brands of all sizes get a handle...
by Ted Rubin | Jun 4, 2022 | Featured, Marketing, Social Media/Marketing
Elizabeth Suárez: In this series, I chat with various industry experts on the intricacies of business and discover what advice they can offer to both seasoned and emerging leaders. I sat with Ted Rubin, a leading social media strategist, author and the former chief...
by Ted Rubin | May 21, 2022 | Featured, Marketing, Social Media/Marketing
In today’s digital world it’s all too easy for us as brands and individuals to let our relationship-building muscles atrophy. We get caught up in a multitasking whirlwind of emails, social updates, text messages, so many different communication platforms, where it’s...
