by Ted Rubin | Jul 23, 2017 | Divorced Dad, Featured, Marketing, Social Media/Marketing
The word “Friend” may have been generally devalued by Facebook brilliantly taking “ownership” of the word, but its all about how YOU use it, and the reputation you build. Always keep in mind… Your brand is what you do, your Reputation is...
by Ted Rubin | Jul 14, 2017 | Featured, Marketing, Social Media/Marketing
Who knows your business as well (if not better) than you do? The people who work in your business, of course! And I’m not talking about a sales staff. I’m talking about your nuts-and-bolts employees who know the everyday ins and outs, whether they work with your...
by Ted Rubin | Jul 11, 2017 | Featured, Marketing, Social Media/Marketing
There’s no faking it, our customers and prospects have finely tuned antennae when it comes to spotting our intent. There’s a part of the brain known as the amygdala that does a better job of sensing danger (and sincerity) than the reasoning part. It creates our...
by Ted Rubin | Jul 4, 2017 | Divorced Dad, Featured, Marketing, Social Media/Marketing
The thought of Independence Day brings to mind the political environment, economic challenges we have been experiencing for the past few years… as well as personal family challenges for me. Many of us go through our lives, day to day, thinking that our only...
by Ted Rubin | Jul 2, 2017 | Featured, Marketing, Social Media/Marketing
Sometimes we get in our own way when we’re trying to achieve our goals. We lose sight of what’s important, or concentrate on the wrong things and wonder why we’re spinning our wheels. The truth is, in order to achieve anything in this life, you have to plan it out,...
