by Ted Rubin | Oct 9, 2016 | Featured, Marketing, Social Media/Marketing
Social Marketing Dignitaries shouting to the world that it is a waste of time to try to change someones mind about political choices on social platforms… and/or telling us all to stop posting about politics for that reason, and because it will do damage to our...
by Ted Rubin | Oct 1, 2016 | Featured, Marketing, Social Media/Marketing, Uncategorized
Things ARE changing. Traditional advertising certainly isn’t extinct, but there is simply too much noise out there, and people are sick of it. They’re shutting out the blast advertising that has crept into every aspect of their lives and centering in on the things...
by Ted Rubin | Sep 28, 2016 | Featured, Marketing, Social Media/Marketing, Video
Originally posted at bryankramer.com
by Ted Rubin | Sep 25, 2016 | Featured, Marketing, Social Media/Marketing
“For me the marketing superpower, the most important skill that makes you a great marketer, social or otherwise, is all about Looking People in the Eye Digitally… truly doing your best to connect, be responsive, and care. The ability to go into the “social” homes of...
by Ted Rubin | Sep 23, 2016 | Featured, Marketing, Social Media/Marketing
Focusing on the user experience rather than worrying solely about conversion rates shouldn’t be a novel idea, but too often the numbers take precedence over how we reach them. Not all conversions are created equal. If you optimize your app or website only for...