by Ted Rubin | Jun 25, 2022 | Featured, Marketing, Social Media/Marketing
How do we find out what’s important to our audiences? Ask them! Have social conversations, pick up the telephone and talk to your best customers. Engage them in conversation. Ask them what’s keeping them up at night—what they’re passionate about, or how you could...
by Ted Rubin | Apr 23, 2022 | Featured, Marketing, Social Media/Marketing
Interview with Ted Rubin SEE TRANSCRIPT OF INTERVIEW BELOW… In our Fifth episode of 15 Minutes With we’re talking to Ted Rubin. Ted is a leading Social Media Marketing Strategist, International Keynote Speaker, Business Advisor and Author. In March 2009 he...
by Ted Rubin | Nov 11, 2014 | Featured, Marketing, Social Media/Marketing
How can your company encourage customer to market for you through word of mouth and sharing? Too many companies are looking for tricks or short-cuts… First and foremost, by delivering an exceptional product. Next… do everything you can, in every part of...
by Ted Rubin | Aug 23, 2014 | Featured, Marketing, Social Media/Marketing
When people ask me what’s the ROI of Social, I ask them… what’s the ROI of Trust, and what’s the ROI of Loyalty. The answer, when used to build relationships the results will be… longer lifetime value of a customer, larger average order...
by Ted Rubin | Apr 5, 2013 | Featured, Marketing, Social Media/Marketing
Personalization is the new black. The marketing and selling story of today involves knowing and seeing your customer the moment they arrive on your physical or virtual doorstep, and being able to provide differentiated service based on their preferences, history and...