by Ted Rubin | Oct 21, 2019 | Featured, Marketing, Social Media/Marketing
In this interview, Ted shares why many of us get so distracted on social media that we forget about making genuine human connection and relationships and what we can do about it. He also discusses programmatic and the critical things advertisers need to know when...
by Ted Rubin | Sep 18, 2019 | Featured, Marketing, Social Media/Marketing
Engaging Employees to Create Scale, Engagement and Localization. Could there possibly be a better influencer to promote your business than your employees? There is simply no one that knows your business, you customers, and most importantly your local market better...
by Ted Rubin | Sep 4, 2019 | Featured, Marketing, Social Media/Marketing
I made a statement recently that I believe Amazon is the next generation of Walmart, and I was asked if I see any downside with that. I don’t really see a lot of downside here, but that doesn’t mean there won’t be any. Time will tell how this shakes out, but I don’t...
by Ted Rubin | Jul 28, 2019 | Featured, Marketing, Social Media/Marketing
Every month in the Rockstar CMO Green Room, Ian Truscott, Editor In Chief, chats with his regular Rockstars and gets their take on a topic. This month, he discussed all that is fake in our industry, asking for their advice on how marketers can avoid getting caught up...
by Ted Rubin | Jun 18, 2019 | Featured, Marketing, Social Media/Marketing
Are you using social media to blindly blast information at your audience? How to use social media to build relationships – and truly connect with consumers. Digital tools like social give us infinitely better ways to understand where our customers are coming from....
