by Ted Rubin | Mar 6, 2026 | Featured, Marketing, Miscellaneous, Uncategorized
WATCH THIS VIDEO ⬇️⬇️⬇️ “Evergreen: A Smart Strategy”… it’s one of the clearest, most insightful visual explanations of the value proposition offered by Media-Trade/Media-Barter I’ve seen. AND of how INNOVATION isn’t just about new technologies… it’s about...
by Ted Rubin | Mar 16, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
In MARKETING, trust is the cornerstone of successful campaigns and long-term brand loyalty. At Evergreen Trading, “A Media Investment Agency Powered By Trade,” they understand that every promise made to clients and partners reflects directly on your...
by Ted Rubin | Jul 7, 2024 | Featured, Marketing, Miscellaneous
Back in 1997, I had the pleasure and good fortune of getting hired by Seth Godin at Yoyodyne, where the internet was being labeled as “new media.” However, the truth was that there was nothing truly new about it. It was essentially traditional media...
by Ted Rubin | Jan 21, 2024 | Featured, Marketing, Miscellaneous, Uncategorized
WATCH VIDEO HERE ⬇️⬇️⬇️ How Brands Can Refocus Beyond Risk Mitigation to “Risk Innovation” I have interviewed a number of the business development team at Evergreen Trading, and this time had the opportunity to chat with Jenifer Herrmann, EVP of the...
by Ted Rubin | Sep 3, 2023 | Featured, Marketing, Social Media/Marketing
WATCH HERE ⬇️ ⬇️ ⬇️ A clip from ROCKSTAR CMO episode 171, where Ian Truscott goes backstage with Mark Ordover, Chief Operating Officer at Evergreen Trading… a media investment firm that is powered by trade. Mark shares how media trade works, as brands can...
