by Ted Rubin | Sep 25, 2014 | Featured, Marketing, Social Media/Marketing
There are some great marketing lessons to be taken from fishing, and I’m not talking about the “ph-” variety. If you’ve ever been fishing with an expert, on that expert’s home turf, you know that it can be an almost artistic experience. Before your boat even hits the...
by Ted Rubin | Sep 4, 2012 | Featured, Marketing, Social Media/Marketing
Pinterest now drives more click-throughs than Facebook and Twitter combined despite having a fraction of their user base. What’s driving this phenomenon? A combination of participation and inspiration. Pinterest is the canary in the coal-mine for two huge converging...
by Ted Rubin | May 4, 2012 | Featured, Marketing, Social Media/Marketing
We’re hearing more and more about “Social Commerce” these days – but how many of us actually understand its implications? I’ve spent years in the midst of the evolution of commerce: As traditional commerce shifted into a digital world, becoming e-commerce, and now...
by Ted Rubin | May 4, 2012 | Featured, Marketing, Social Media/Marketing
We’re hearing more and more about “Social Commerce” these days – but how many of us actually understand its implications? I’ve spent years in the midst of the evolution of commerce: As traditional commerce shifted into a digital world, becoming e-commerce, and now...
by Ted Rubin | Mar 2, 2012 | Featured, Marketing, Social Media/Marketing
@Katadhin, John Andrews, Collective Bias Founder/CEO, has over 14 years experience with leading brands like Sara Lee, Eastman Kodak Digital, Newell Rubbermaid, and of course Walmart, where he is perhaps best known for the creation of its award winning social media...