by Ted Rubin | Feb 9, 2012 | Featured, Marketing, Social Media/Marketing
Originally posted at WindMillNetworking™ by Kathryn Rose There is so much buzz lately surrounding the term “Relationship Marketing.” My friend and social media guru, Mari Smith’s newest book is titled “The New Relationship Marketing: How to Build a Loyal, Profitable...
by Ted Rubin | Dec 13, 2011 | Featured, Marketing, Social Media/Marketing
Every Google search is a hand being raised. So is every tweet, blog post, and Facebook comment with a complaint or question. Do you call on those raising their hands?? If not, you are missing an incredible opportunity! Every social complaint or question is the “low...
by Ted Rubin | Oct 14, 2011 | Featured, Marketing, Social Media/Marketing
A well-structured contest — wisely integrated in social media, encouraging participation of groups, and easily enabling the sharing and including of the social graph of participants — will bring consumers into your brand experience. Savvy marketers can...
by Ted Rubin | Oct 4, 2011 | Featured, Marketing, Social Media/Marketing
Facebook has done an amazing thing – they now own the word “friend”. The problem is that they have devalued the word while adding value to their brand. Let’s take back the word “friend” and fill it with value again! How many of you use “air quotes” when you say...
by Ted Rubin | Sep 12, 2011 | Featured, Marketing, Social Media/Marketing
Bloggers are amazing people who add a great deal of value to my life and work – and in my social media saturated work/life, that means a great deal! Every day I am thrilled to be part of the awesome blogger community, and here’s why you (and your brand) need to love...
