by Ted Rubin | Feb 4, 2023 | Featured, Marketing, Social Media/Marketing, Uncategorized
Brand and reputation are two vital components of a company’s image, and are often used interchangeably, but they are actually different concepts. A brand is the personality, values, and promise that a company makes to its customers. It is what the company does...
by Ted Rubin | Nov 6, 2022 | Featured, Marketing, Social Media/Marketing
What does it mean to build a reputation? I’m not talking about brand recognition, or even the quality of the products or services you offer. Those things are important; however, a reputation is something more. It’s the little things… those moments of...
by Ted Rubin | May 21, 2022 | Featured, Marketing, Social Media/Marketing
In today’s digital world it’s all too easy for us as brands and individuals to let our relationship-building muscles atrophy. We get caught up in a multitasking whirlwind of emails, social updates, text messages, so many different communication platforms, where it’s...
by Ted Rubin | Oct 29, 2021 | Featured, Marketing, Social Media/Marketing
INDUSTRY TRANSFORMATION COALITION (ITC) PART II – AUTHOR LECTURE SERIES: TED RUBIN Expert Panelist: Ted Rubin, Author & Entrepreneur Topic: Return on Relationship Length: 32 Minutes Purchase Book: Return on Relationship Topics: How his daughter taught Ted...
by Ted Rubin | Oct 24, 2021 | Featured, Marketing, Social Media/Marketing, Uncategorized
INDUSTRY TRANSFORMATION COALITION (ITC) PART I – AUTHOR LECTURE SERIES: TED RUBIN Expert Panelist: Ted Rubin, Author & Entrepreneur Topic: Return on Relationship Length: 28 Minutes Purchase Book: Return on Relationship Topics: How to care for relationships;...
