by Ted Rubin | Oct 16, 2021 | Featured, Marketing, Social Media/Marketing
As my thinking has evolved around the topic of Employee Advocacy, I have come to realize that a “program” is not the best way to proceed. Although the idea is a good one, all too often this becomes like many other programs… stale, ignored, sometimes...
by Ted Rubin | Oct 9, 2021 | Featured, Marketing, Social Media/Marketing
It is very, very rare to have your customer’s full attention. No matter how good your marketing is, people are still thinking about the food in the oven, the letter they have to mail, or the game they watched last night. Even when someone comes into your store,...
by Ted Rubin | Apr 25, 2021 | Featured, Marketing, Social Media/Marketing
An email marketing list, and the marketing that follows, is not simply about numbers… it’s about adding value to both your brand AND the consumer. Unfortunately too many are simply banging away at the numbers. Consumers do not owe you their attention, and they...
by Ted Rubin | Apr 17, 2021 | Featured, Marketing, Social Media/Marketing
In this segment, meet Ted Rubin and Photofy. This is an installment of the Small Business Update from across the Nation and in your town. INFO: https://photofy.com/ WATCH HERE… Originally posted at businessinnovatorsmagazine.com
by Ted Rubin | Mar 21, 2021 | Divorced Dad, Featured, Marketing, Social Media/Marketing
Who are your biggest influencers? My business Partner John Andrews for sure… he is a retail thought-leader, a dedicated entrepreneur, and he inspires me to think the way I do, and to create. My daughter Niki Rubin influences me with her passion, drive, and dedication...
