by Ted Rubin | Aug 9, 2026 | Divorced Dad, Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
For most of my life, I’ve often been the one who reached out, not because I felt obligated, but because I genuinely enjoyed investing in the relationships in my life. Be it a phone call, a text, lunch, coffee, a birthday message, or simply checking in to let...
by Ted Rubin | Aug 1, 2026 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
Stop Optimizing for Reach… Start Optimizing for Trust Too many brands, marketers, and creators are still obsessing over who their audience is… demographics, titles, follower counts, neat little personas. That’s table stakes, and it’s no longer...
by Ted Rubin | Jul 4, 2026 | Featured, Marketing, Miscellaneous, Uncategorized
Sadly, many people don’t seem to care because all they want to do is trade the stock and make money… The recent excitement surrounding the latest SpaceX offering got me thinking. Much of the conversation wasn’t about governance, shareholder rights,...
by Ted Rubin | Jun 27, 2026 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
The inspiration for this post came from a childhood friend. Recently, Jack Melito commented on a LinkedIn post about the Hawaiian tradition of “Talk Story.” In his comment, he mentioned me and RETURN ON RELATIONSHIP, suggesting there was a connection...
by Ted Rubin | May 10, 2026 | Divorced Dad, Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
What we do with the time AI gives back is what really matters. Time is our most valuable commodity. And while AI and other technologies can help us complete tasks faster, saving time in itself isn’t the real value. The value only exists if we do something meaningful...