by Ted Rubin | Jun 18, 2019 | Featured, Marketing, Social Media/Marketing
Are you using social media to blindly blast information at your audience? How to use social media to build relationships – and truly connect with consumers. Digital tools like social give us infinitely better ways to understand where our customers are coming from....
by Ted Rubin | Jun 11, 2019 | Featured, Marketing, Social Media/Marketing
Why the sound and voice of your brand is the next frontier to explore. What does your consumer packaged goods (CPG) brand look like? No doubt you and your loyal customers could answer that question quickly. Colors, logo, branding, packaging, memorable advertisements...
by Ted Rubin | Jun 3, 2019 | Featured, Marketing, Social Media/Marketing
Brainstorming too often becomes the narrow view of a few (very) vocal people. Time to switch it up, create some truly effective strategies, and kick start some real thinking time by opening the floor up to everyone. Strategy is definitely not dead, and it also...
by Ted Rubin | May 13, 2019 | Featured, Marketing, Social Media/Marketing
No thank you… is that really so hard to say? I get that people are busy, and that we all get a little overwhelmed sometimes from all the marketing that we see. But if we’ve got a long-standing relationship and I’m reaching out with an offer, a favor...
by Ted Rubin | May 9, 2019 | Featured, Marketing, Social Media/Marketing
Many people in the social media world know Ted for his enthusiastic, energetic and undeniably personal connection to people. Ted Rubin is the most followed CMO on Twitter according to Social Media Marketing Magazine; one of the most interesting CMOs on...