by Ted Rubin | Apr 2, 2026 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
There’s a lot of anxiety right now about the future of work. Students in college, those about to choose a major, and even professionals a few years into their careers are all asking the same question: What jobs will still matter as AI continues to take over more and...
by Ted Rubin | May 30, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
Let’s change the Marketing and Sales conversation… it’s time to move beyond the outdated, impersonal mindset of “targeting” and start thinking like matchmakers instead. TARGETING is about aiming at a prospect like a bullseye, calculating who’s most likely to...
by Ted Rubin | Jan 11, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
An easy way to get noticed at any event where there are speakers and opportunities for Q&A… In advance of the event, prepare questions for the speakers. Make an effort to be the first one with your hand up for a question, sitting in one of the front rows can...
by Ted Rubin | Jun 2, 2024 | Featured, Marketing, Miscellaneous, Social Media/Marketing
People are now always shopping when consuming content… #PassiveShopping is the here to stay, and will only increase with the availability of AI tools to enhance relevant and engaging content creation at scale. Smart brands have noticed that we’re moving to a...
by Ted Rubin | Jul 29, 2020 | Featured, Marketing, Social Media/Marketing
Ted Rubin, CMO at Photofy, joins us to talk about all things outbound sales. At OutboundView we help B2B companies predictably build sales pipeline through consulting, training, and technology implementation.
