by Ted Rubin | Jun 1, 2012 | Featured, Marketing, Social Media/Marketing, Video
Uploaded by CollectiveBiasROR on June 1, 2012 Home Page: https://www.collectivebias.com/ —- @ramonbnuezjr: Ted and I discuss why executives are fearful of social media. Ted explains that it’s as simple as c-level executives not understanding social. And...
by Ted Rubin | Sep 14, 2011 | Featured, Marketing, Social Media/Marketing
Yes, social media can generate business dollars — very real and measurable dollars. As I said in a recent Tweet, “… Awareness=Revenues. Differentiators=Margins. Authenticity=Loyalty. ALL measurable.” The concepts are similar to traditional media marketing, but...