by Ted Rubin | Apr 2, 2013 | Featured, Marketing, Social Media/Marketing
I was going to post this back in November, and then decided to hold back. Today I passed a huge billboard near Penn Station for jcp, and found myself saying… REALLY??? So decided to resurrect… Almost as bad as Overstock.com trying to change their name to...
by Ted Rubin | Apr 1, 2013 | Featured, Marketing, Social Media/Marketing
What did this last round of Super Bowl ads do for the brands who created them? In my opinion, not much—when you consider the colossal price tag of the ads compared to brand perception. This past year a 30-second spot cost $4M to air, not counting the costs for an...
by Ted Rubin | Mar 31, 2013 | Divorced Dad, Featured, Miscellaneous
On Sun, Mar 17, 2013 at 10:37 AM, Emma Sokoloff-Rubin <[email protected]> wrote: Hi Uncle Ted, I wanted to ask you a quick favor. I’ve taken on a challenge to organize 50 people to do something I think matters. Here’s what I decided to do:...
by Ted Rubin | Mar 28, 2013 | Featured, Marketing, Social Media/Marketing, Video
Published on Mar 1, 2013 Ted Rubin speaking at the Social Media Action Camp January 31, 2013
by Ted Rubin | Mar 26, 2013 | Featured, Marketing, Social Media/Marketing
I met Gregg Weiss, better known to some as ScrambledGreggs, via social a few years back and have come to not only respect his intelligence, but especially his quest for knowledge, his sincerity and authenticity… and most of all his sense of humor. It is all about...