by Ted Rubin | Oct 8, 2012 | Featured, Marketing, Social Media/Marketing
I read a post last week debating whether QR codes are a fad or a marketing trend ripe for growth. My thought was… REALLY? QR codes are not a fad, that would imply they ever had value or were a phenomenon in the first place. QR codes were dead on arrival. Sure,...
by Ted Rubin | Oct 3, 2012 | Featured, Marketing, Social Media/Marketing, Video
Interview at IBM Smarter Commerce Global Summit September 2012 Tami Cannizzaro, Executive Director of Marketing at IBM interviews Ted Rubin, Chief Social Marketing Officer at Collective Bias on how CMOs should personally approach social media. Great insights on how...
by Ted Rubin | Oct 3, 2012 | Featured, Marketing, Social Media/Marketing, Video
Interview at IBM Smarter Commerce Global Summit September 2012 Tami Cannizzaro, Executive Director of Marketing at IBM interviews Ted Rubin, Chief Social Marketing Officer at Collective Bias on how CMOs should personally approach social media. Great insights on how...
by Ted Rubin | Oct 3, 2012 | Featured, Marketing, Social Media/Marketing, Video
Interview at IBM Smarter Commerce Global Summit September 2012 Tami Cannizzaro, Executive Director of Marketing at IBM interviews Ted Rubin, Chief Social Marketing Officer at Collective Bias on how CMOs should personally approach social media. Great insights on how...
by Ted Rubin | Oct 1, 2012 | Featured, Marketing, Social Media/Marketing
Many misunderstand the current power and relevant scale of Twitter. It is not about how Twitter has scaled to the general public. The most important thing about News, Content, and anything else published via Twitter, is that a great deal of the influencer community...