by Ted Rubin | Jul 11, 2017 | Featured, Marketing, Social Media/Marketing
There’s no faking it, our customers and prospects have finely tuned antennae when it comes to spotting our intent. There’s a part of the brain known as the amygdala that does a better job of sensing danger (and sincerity) than the reasoning part. It creates our...
by Ted Rubin | Jul 2, 2017 | Featured, Marketing, Social Media/Marketing
Sometimes we get in our own way when we’re trying to achieve our goals. We lose sight of what’s important, or concentrate on the wrong things and wonder why we’re spinning our wheels. The truth is, in order to achieve anything in this life, you have to plan it out,...
by Ted Rubin | Jun 23, 2017 | Featured, Marketing, Social Media/Marketing, Uncategorized
A conversation with Magnificent Marketing’s David Reimherr… David Reimherr: Ted, to dig in, what do you feel is the first thing a small business should do before they start their digital and social strategy? Ted Rubin: The first thing a small business...
by Ted Rubin | Jun 20, 2017 | Featured, Marketing, Social Media/Marketing
When you think of the worst customer experiences you have had, does travel leap to mind? Some lost baggage here, a delayed flight there, a reservation snafu, and all of a sudden you’re dealing with customer service reps who have absolutely no power to solve your...
by Ted Rubin | Jun 18, 2017 | Divorced Dad, Featured, Social Media/Marketing
I don’t get to celebrate Father’s Day in the traditional way as a Dad, so I cherish my daughters from afar, am thankful for their happiness, intelligence, health, and beauty (inside and out), and think about them with love. A few words I’d like to share with...