by Ted Rubin | Sep 1, 2015 | Featured, Marketing, Social Media/Marketing, Video
There are several reasons why I think businesses hamstring their social efforts. 1. Companies Fear Social, Fear the Permanence of the Web First, there’s an overriding, if misguided, pressure to get things “perfect” on social, which is sometimes used as an excuse to...
by Ted Rubin | Aug 29, 2015 | Featured, Marketing, Social Media/Marketing
Today’s job market is recession-weary and hyper-competitive, with a flood of potential employees for every open position. To many employers, it might seem that the odds are stacked in their favor. They can afford to be choosy, demand more and offer less. After all,...
by Ted Rubin | Aug 25, 2015 | Featured, Marketing, Social Media/Marketing
A social contact, reached out the other day and asked me my opinion about Hashtags for a presentation she is doing. This is my reply… Savvy people/marketers who want their content/conversation about a topic, or idea/ideal available in one place, create a hashtag...
by Ted Rubin | Aug 24, 2015 | Featured, Marketing, Social Media/Marketing
If you Google the term “Millennials,” you’ll come up with about 13 million results, with titles all over the map: The Impact of Millennials Millennials Too Good for Gap but Love Walmart 15 Economic Facts About Millennials Millennials’ Banking Habits Could Make Wall...
by Ted Rubin | Aug 21, 2015 | Featured, Marketing, Social Media/Marketing, Video
Published by IBM Social Business on Jul 14, 2015 Return on Relationship, #RonR, expert Ted Rubin speaks with IBM and SocialMediaToday about a new way to work at SXSW 2015. Topics include the workplace in 10 years, most significant impact on the future of work, the...