NEXT for Women
Ted Rubin, Chief Social Marketing Officer at Collective Bias and the #1 most-followed CMO on Twitter, speaks with NEXT for Women about building relationships using social media. Ted is a leading social marketing strategist and in March 2009 started using and evangelizing the term “Return on Relationship™” as a way to measure social media efficacy. Find Ted on Twitter at @TedRubin or online at

Comment by NEXT for Women on January 30, 2012 at 6:56pm
Interviewing Ted for this video was a fantastic experience! Marketing professional, social media guru, and father of two daughters – he shares with us why social media is so powerful for building relationships online.

Comment by Addie on January 31, 2012 at 1:47pm
Great video! Thanks for sharing your insights, Ted! I love what you say about finding people to add to your life – I think that’s what makes social media so powerful – the opportunity to to have valuable interactions with virtually anyone!

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