Straight Talk Blog
Ted RubinTed Rubin shares, with @newscomauHQ’s @ClaireRPorter, the top 10 things businesses are getting wrong on social media
Originally posted at news.com.au by Claire Porter, (@ClaireRPorter) Technology editor Using social media to broadcast a campaign or initiative isn't social media, says Ted Rubin. BUSINESSES should stop tweeting so much and shut up and listen to what their followers...
Ted Rubin shares, with @newscomauHQ's @ClaireRPorter, the top 10 things businesses are getting wrong on social media
Originally posted at news.com.au by Claire Porter, (@ClaireRPorter) Technology editor Using social media to broadcast a campaign or initiative isn't social media, says Ted Rubin. BUSINESSES should stop tweeting so much and shut up and listen to what their followers...
Elisa All @30SecondMom: Want to Grow Your Audience? Ted Rubin Says “Syndicate!” (video)
30Second Mom Video: Ted Rubin Shares How to Build Your Digital Audience by Syndicating 30secondmom Elisa All · Top Commenter · Founder, President & CEO at 30Second Mobile Looking to grow your blog or social media audience? Take less than 30seconds to watch this...
Elisa All @30SecondMom: Want to Grow Your Audience? Ted Rubin Says "Syndicate!" (video)
30Second Mom Video: Ted Rubin Shares How to Build Your Digital Audience by Syndicating 30secondmom Elisa All · Top Commenter · Founder, President & CEO at 30Second Mobile Looking to grow your blog or social media audience? Take less than 30seconds to watch this...
Elisa All @30SecondMom: Want to Grow Your Audience? Ted Rubin Says "Syndicate!" (video)
30Second Mom Video: Ted Rubin Shares How to Build Your Digital Audience by Syndicating 30secondmom Elisa All · Top Commenter · Founder, President & CEO at 30Second Mobile Looking to grow your blog or social media audience? Take less than 30seconds to watch this...
“The New Employee Wellness and Social Connection Plan” (video)… via #140You
Published on Jul 29, 2013 "The New Employee Wellness and Social Connection Plan" Participants: Ted Rubin (@TedRubin) - Chief Social Marketing Officer, Collective Bias
"The New Employee Wellness and Social Connection Plan" (video)… via #140You
Published on Jul 29, 2013 "The New Employee Wellness and Social Connection Plan" Participants: Ted Rubin (@TedRubin) - Chief Social Marketing Officer, Collective Bias
"The New Employee Wellness and Social Connection Plan" (video)… via #140You
Published on Jul 29, 2013 "The New Employee Wellness and Social Connection Plan" Participants: Ted Rubin (@TedRubin) - Chief Social Marketing Officer, Collective Bias
Real-Time Marketing: 4 Best Practice Examples of Getting It Right at the Right Time
Amazon, Walgreens, eBay, and Netflix—you know these companies. And if you’ve done business with them, or visited their websites, they know you, too. Not everything, of course—that would be creepy. But they probably know more than you think; they probably placed you...
marketer2marketer “a conversation” with Ted Rubin ~via @bowden2bowden
Welcome to “a conversation,” a production of bowden2bowden llc with the intent to engage todays top thought leaders in the world of business, including marketing, branding, social media, public relations, advertising and writing in today’s digital space. A discussion...
marketer2marketer "a conversation" with Ted Rubin ~via @bowden2bowden
Welcome to “a conversation,” a production of bowden2bowden llc with the intent to engage todays top thought leaders in the world of business, including marketing, branding, social media, public relations, advertising and writing in today’s digital space. A discussion...
marketer2marketer "a conversation" with Ted Rubin ~via @bowden2bowden
Welcome to “a conversation,” a production of bowden2bowden llc with the intent to engage todays top thought leaders in the world of business, including marketing, branding, social media, public relations, advertising and writing in today’s digital space. A discussion...
Most People are “Lurkers” in Social Media…
Most people are “lurkers” in social media. They are consuming your content but not responding. You are still building a relationship with these people, and they "do" participate... it is just vicariously via those who do engage and interact. There are many lurkers,...
Why Twitter is My Favorite Social Platform
Twitter gives you a view into what anyone and everyone is talking about, the ability to easily build a following, and immediacy. I believe Twitter is a tool that leads to other forms of social sharing. I consider Twitter a place to lay the groundwork where other...
Big Brand Strategies for Small Business Budgets… Ted Rubin on @RickMulready’s Podcast
PLAY PODCAST HERE... Ted Rubin, author, Forbes Top 50 Social Media Power Influencer, is my guest this week on The Inside Social Media Podcast. Click here to subscribe to the podcast on iTunes Ted’s been recommended by a few of my previous guests that I’ve had here on...
Big Brand Strategies for Small Business Budgets… Ted Rubin on @RickMulready's Podcast
PLAY PODCAST HERE... Ted Rubin, author, Forbes Top 50 Social Media Power Influencer, is my guest this week on The Inside Social Media Podcast. Click here to subscribe to the podcast on iTunes Ted’s been recommended by a few of my previous guests that I’ve had here on...
Most C-level Executives, CMO included, View “Social” as Media but…
Most C-level Executives, CMO included, view "Social" as media—but they don’t know how to interact with consumers there in a meaningful way. They want to buy CPMs or Likes—but don’t know what to do with them afterward. CMO's also make the mistake of assuming...
Most C-level Executives, CMO included, View "Social" as Media but…
Most C-level Executives, CMO included, view "Social" as media—but they don’t know how to interact with consumers there in a meaningful way. They want to buy CPMs or Likes—but don’t know what to do with them afterward. CMO's also make the mistake of assuming...
Most C-level Executives, CMO included, View "Social" as Media but…
Most C-level Executives, CMO included, view "Social" as media—but they don’t know how to interact with consumers there in a meaningful way. They want to buy CPMs or Likes—but don’t know what to do with them afterward. CMO's also make the mistake of assuming...
The Power of Community in Social Media ~via @GenFabulous
by Chloe Jeffreys on July 11, 2013 in Coffee with Chloe, GenFabTV, Social Media - VIDEO interview below Last year at BlogHer I had the chance to meet Ted Rubin, co-author of Return on Relationship, in person, but didn’t take it. Ted Rubin is the Chief Social Marketing...
Embrace the “Moments”
This might not seem like much to many, but that Tour de France bracelet is the first gift my 18yr old has given me in 5 years. She brought it back from France. Brought a tear to my eye when she handed it to me, told the story about seeing the Tour riders in Nice and...
Embrace the "Moments"
This might not seem like much to many, but that Tour de France bracelet is the first gift my 18yr old has given me in 5 years. She brought it back from France. Brought a tear to my eye when she handed it to me, told the story about seeing the Tour riders in Nice and...
Embrace the "Moments"
This might not seem like much to many, but that Tour de France bracelet is the first gift my 18yr old has given me in 5 years. She brought it back from France. Brought a tear to my eye when she handed it to me, told the story about seeing the Tour riders in Nice and...
Hey @TheEllenShow… Let’s Make it Happen 🙂 #90DaysToEllen
90 DAYS TO ELLEN @BryanKramer & @DJWaldow's experiment to see if two random guys using social media can really have lunch with Ellen DeGeneres. Everyone's gotta eat. Want to help feed America and earn the right to host lunch with Ellen – maybe? Click here to...
Hey @TheEllenShow… Let's Make it Happen 🙂 #90DaysToEllen
90 DAYS TO ELLEN @BryanKramer & @DJWaldow's experiment to see if two random guys using social media can really have lunch with Ellen DeGeneres. Everyone's gotta eat. Want to help feed America and earn the right to host lunch with Ellen – maybe? Click here to...
Give your Brand a “Personality Test”
Have you given your brand a “personality test” lately? When you think of big brands that stand out, what comes to mind—just their product, or how their communications make you feel about them? It used to be that mass advertising was the way brands developed a...
Tips From the Tops #6 —Ted Rubin and Return on Relationship ~via @tal62
Originally posted at Thinking Out Loud Ted Rubin is the Chief Social Marketing Officer of Collective Bias, a Social Shopper Media Company that drives retail sales through the coordinated creation of social media stories. He is also a leading social marketing...
Q+A with Ted Rubin, Social CMO, Collective Bias, via @ADMA
05 June 2013 9:00 AM | Kim Carter - ADMA How did you get started in social media? I like to say I got started in social media as soon as I got involved in this thing we call the Internet when I joined Seth Godin’s start-up, Yoyodyne, in 1997. Everything digital...
Content, Blogging, and Community. Ted Rubin interviewed by @BryanKramer at IBM Smarter Commerce Summit
Smarter Commerce Conversations with Ted Rubin, Collective Bias smartercommerce Published on May 28, 2013 Bryan Kramer, CEO and President of Purematter talks with Ted Rubin, Chief Social Marketing Officer, Collective Bias at Smarter Commerce Global Summit 2013 in...
Turn that Frown Upside Down 🙂
"Our actions run as causes, and they come back to us as effects.” ~Herman Melville Ladies, yes I am calling you out, and feel free to push back if you really disagree... what is the deal with the scowls all the time? It's even the weekend and everywhere all I see is...