by Ted Rubin | Nov 20, 2022 | Featured, Marketing, Social Media/Marketing
Your business’s value proposition is arguably the most important element of your overall marketing messaging. A value proposition tells prospects why they should do business with you rather than your competitors, and makes the benefits of your products or services...
by Ted Rubin | Nov 12, 2022 | Featured, Marketing, Social Media/Marketing
The Story is Beyond Real and Worth the Read by DJ Edgerton For those of you who know, and not many do…my first real Job was at DDB Needham in NYC as an Mechanical artist during the summer of 1989. Still a student at Pratt Institute. Soon after, degree in hand, I...
by Ted Rubin | Nov 6, 2022 | Featured, Marketing, Social Media/Marketing
What does it mean to build a reputation? I’m not talking about brand recognition, or even the quality of the products or services you offer. Those things are important; however, a reputation is something more. It’s the little things… those moments of...
by Ted Rubin | Oct 28, 2022 | Divorced Dad, Featured, Marketing, Miscellaneous, Social Media/Marketing
We’re excited to re-introduce you to the always interesting and insightful Ted Rubin. We hope you’ll enjoy our conversation with Ted below. ~CanvasRebel.com Ted, thanks for joining us, excited to have you contributing your stories and insights. What’s been the best...
by Ted Rubin | Oct 23, 2022 | Divorced Dad, Featured, Marketing, Miscellaneous, Social Media/Marketing
The title of this post is a George Bernard Shaw quote I employed with my daughters in the hopes I would impress upon them, in a small way with a few words, what I will say here with many more words than their attention spans would allow. I continue to try to influence...
by Ted Rubin | Oct 15, 2022 | Featured, Marketing, Social Media/Marketing
Over the years I’ve been asked by a lot of people how they can be more successful in building relationships on social channels. And the one thing that keeps coming to the surface is the importance of being “present” when you’re communicating with someone. You know how...