by Ted Rubin | Oct 2, 2021 | Featured, Marketing, Social Media/Marketing
Always focus on truly adding value and be sure to do whatever you can to form a human connection—people do not want to be treated as a number. Yes, you can measure and track numbers, and bang people relentlessly over the head… and make sales. BUT… Your...
by Ted Rubin | Sep 26, 2021 | Featured, Marketing, Social Media/Marketing
How do you build and strengthen relationships with your audience (as a whole, and as individuals) to increase your Return on Relationship, ROR, #RonR? 1. Listen If you want to be heard above the ever-growing social media “noise,” you need to first listen to your...
by Ted Rubin | Sep 19, 2021 | Featured, Marketing, Social Media/Marketing, Uncategorized
TRUST is built upon interaction, when you’re true to your word, authentic, and genuine. To build relationships online, you (as a brand or individual) have to offer value in return. TRUST requires INCLUSION… and “TRUST Exchanges” are a part of everything we do....
by Ted Rubin | Sep 2, 2021 | Featured, Marketing, Social Media/Marketing
What is the true value of Social Media to a brand? I believe many are STILL looking at this in too narrow and traditional a fashion. Most people are focused on trying to assign a dollar value to each Facebook post, like, share, Twitter follower, TikTok view, etc.,...
by Ted Rubin | Aug 29, 2021 | Featured, Marketing, Social Media/Marketing
“Much of a future consumer’s product needs are becoming anticipated and automated… it’s ‘personal commerce’ that anticipates, reacts and satisfies consumer demand, often before the demand has fully materialized.” -Ted Rubin Voices In Personalization (VIP) is a...
by Ted Rubin | Aug 22, 2021 | Featured, Marketing, Social Media/Marketing
THIS INTERVIEW BEGINS AT MINUTE 5:50… Ted is a leading Social Marketing Strategist with millions of social media followers in his network. How does he leverage his influencer power to further his business objectives? Entertaining, funny, engaging and compelling,...
