by Ted Rubin | Mar 23, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
There is power in clear expectations and meaningful incentives. One of the most important factors in achieving success—whether at work, in personal projects, or even in relationships—is ensuring clarity in expectations and providing incentives that inspire action....
by Ted Rubin | Mar 16, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
In MARKETING, trust is the cornerstone of successful campaigns and long-term brand loyalty. At Evergreen Trading, “A Media Investment Agency Powered By Trade,” they understand that every promise made to clients and partners reflects directly on your...
by Ted Rubin | Mar 10, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
For me, and for many others, the most successful approach to a conference like SXSW is to allow the event to take on a life of its own once you arrive. Make plans, check the schedule (I personally always spend a great deal of time at the amazing Brand Innovators...
by Ted Rubin | Feb 8, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
For me the most important trend is how marketers are trying to use AI to take too much marketing out of the hands of humans and allowing machines to do the work. In a world where technology drives transformation, the real challenge isn’t the tools—it’s the people. How...
by Ted Rubin | Feb 1, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
John Andrews: I recently participated in an industry call with AI leaders to explore the implications of DeepSeek AI. The discussion brought forth various perspectives on its impact, resulting in some noteworthy insights: – Doubts on Cost and Performance:...
by Ted Rubin | Jan 26, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
In a world where technology drives transformation, the real challenge isn’t the tools—it’s the people. I sat down with my longtime friend Dev Mukherjee, a seasoned Chief Transformation Officer with a deep background in technology and a knack for inspiring...