by Ted Rubin | Oct 22, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
Too many small businesses treat social media like a bulletin board. Post, walk away, and hope someone notices. But social, when used to best effect, especially by small businesses who can dramatically change the course of their potential success, isn’t static…...
by Ted Rubin | Oct 17, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
LET’S TALK ABOUT “WORKSLOP” (This post inspired by John Andrews LinkedIn Post and the start-up LARRIDIN) Yep, you heard that right. It’s the perfect word to describe what’s happening when AI gets used without intention. Instead of helping...
by Ted Rubin | Oct 11, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing
There’s a growing breed of attention merchants online… confusing visibility with value, and missing the real meaning of the “attention economy.” Not creators. Not thought leaders. Not builders. Just seekers… circling controversy, recycling or attempting to...
by Ted Rubin | Oct 3, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
Growth rarely happens in the comfort zone. It shows up in the shaky, uncertain moments when we feel stretched, vulnerable, and even a little afraid. Those are the crucibles where resilience is forged, where vulnerability becomes strength, AND where ‘genuine...
by Ted Rubin | Sep 26, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
From employees first to a community of employees… in business, we often hear the phrase “employees first.” It’s a good start, it recognizes that people are more than just a cost center or a line item. But if you really want to take your company to the next...
by Ted Rubin | Sep 20, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
A network is a wonderful thing. It connects us. It gives us reach. It helps us discover opportunities and extend our visibility. But let’s be clear… a network, by itself, isn’t enough. Reach is only the beginning. What truly creates impact, what sustains trust,...
