by Ted Rubin | Apr 27, 2025 | Featured, Miscellaneous, Uncategorized
If we truly care about lessening the rising hatred toward Jews worldwide, we must be willing to confront a painful truth: much of that anger is being fueled by the actions of Netanyahu and the Israeli government. If we want to protect Jewish lives and dignity, we must...
by Ted Rubin | Apr 20, 2025 | Featured, Miscellaneous, Uncategorized
I was brought up to revere Israel. My Jewish identity was formed not just at home by first-generation American Jews, Holocaust survivor relatives, and grandparents who escaped Poland, but also in the sanctuary of an Orthodox synagogue, deeply influenced by my...
by Ted Rubin | Apr 13, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
Traditional metrics like Return on Investment (ROI) have long been the gold standard for evaluating the success of projects and strategies. ROI offers a straightforward calculation: it measures the financial gain or loss relative to the investment made, often within a...
by Ted Rubin | Apr 5, 2025 | Featured, Marketing, Miscellaneous, Uncategorized
Creating a positive culture within a company is crucial for employee engagement, productivity, and overall success. But in today’s fast-paced business environment, simply having a good culture is not enough. Companies need to go beyond creating a culture and start...
by Ted Rubin | Mar 30, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
Marketing isn’t just about strategies, data, and campaigns—it’s about how you think, adapt, and approach challenges. The best marketing teams don’t just execute; they innovate, pivot, and see opportunities where others see obstacles. The key to success lies in...
by Ted Rubin | Mar 23, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
There is power in clear expectations and meaningful incentives. One of the most important factors in achieving success—whether at work, in personal projects, or even in relationships—is ensuring clarity in expectations and providing incentives that inspire action....