It's Not OK to... - Ted Rubin, Professional Keynote Speaker, #RonR

IT’S NOT OK…

It is not ok to just use social channels to just broadcast.

It is not ok to simply advertise and call it Social Media.

It is not ok to block employees from accessing social media sites while at work.

It is not ok to discourage employees from building their own personal brands.

It is not ok to allow PR agencies to be your social voice without regular input from company employees.

It is not ok to let interns set your social media strategy.

And most importantly… it is not ok for the CEOs and CMOs to make social media decisions without any knowledge of what it’s about.

‪#‎RonR‬… ‪#‎NoLetUp‬!

——-

206 Likes 39 Comments 33 Shares

Samantha Gluck, Nathaniel Hansen, Randi Kleckler and 203 others like this.

33 shares

Comments

Phyllis D Wallace · 2 mutual friends

Now this is ok! Thanks Ted #RonR #NoLetUp!

Unlike · Reply · 3 · January 2 at 6:04am

Naomi Oliver Peck I appreciate this! Thank you.

Unlike · Reply · 2 · January 2 at 6:05am

Timothy Hughes Totally agree with you there Ted Rubin

Unlike · Reply · 4 · January 2 at 6:08am

Jessan Dunn Otis Quite right, Ted. #RonR #NoLetUp!

Unlike · Reply · 3 · January 2 at 6:09am

Beth Granger Yep!

Unlike · Reply · 3 · January 2 at 6:10am

Julia Bramble · Friends with Brian Fanzo and 23 others

Hear hear !!

Unlike · Reply · 2 · January 2 at 6:13am

Eric Martinez Love this. Sharing with my team now!

Unlike · Reply · 2 · January 2 at 6:14am

Vikki Taylor Yes yes yes!!

Unlike · Reply · 3 · January 2 at 6:16am

Shelley Neiss Kramm You are a very smart man! wink emoticon

Unlike · Reply · 2 · January 2 at 6:19am

Murray A. Mann Thank you for your thought leadership, advocacy and living#RonR #NoLetUp Will share.

Unlike · Reply · 2 · January 2 at 6:20am

Ted Rubin No… thank YOU Murray! smile emoticon

Claudia Genovesi It’s not ok

Unlike · Reply · 2 · January 2 at 6:26am

Adam Contos Well said! Happy New Year, Ted!

Unlike · Reply · 3 · January 2 at 6:29am

Ted Rubin Happy New Year buddy. To a great 2016! smile emoticon

Jad Hindy Love it!

Unlike · Reply · 2 · January 2 at 6:41am

Susie Shulman Weitzman All right now!!

Unlike · Reply · 2 · January 2 at 6:44am

Suzanne Smith Longacre Spot on! It’s all about authenticity and transparency! Followers are smart enough to know when a brand’s social is all advertising and sales based and has no true heart. Happy New Year Ted!

Unlike · Reply · 2 · January 2 at 6:52am

Jose Noblejas FD Absolutely agree!

Unlike · Reply · 2 · January 2 at 6:53am

Steve Jennings · 17 mutual friends

sharing.

Unlike · Reply · 2 · January 2 at 6:55am

Renee Martinez Could not agree more!

Unlike · Reply · 2 · January 2 at 7:00am

Lindsey Evans · Friends with Brian Fanzo and 18 others

Knowledge Bombs 2/2 this year!!!

Unlike · Reply · 3 · January 2 at 7:02am

Chris McManamy · Friends with Brian Fanzo and 10 others

Bringing the truth! The third and fourth points will be my biggest challenges. I want to succeed on my own.

Unlike · Reply · 2 · January 2 at 7:10am

Claudia Krusch I like your post so much! So many of the clients that we manage unfortunately don’t understand that!

Unlike · Reply · 4 · January 2 at 7:30am

Chris McManamy · Friends with Brian Fanzo and 10 others

Not just clients but the public majority doesn’t understand. It’s time for people like us to change that thinking.

Like · Reply · 2 · January 2 at 10:31am

Claudia Krusch I agree with you 100% Chris McManamy

Kristin Smith Andree So true! Keep spreading the word Ted — Happy New Year to you!

Unlike · Reply · 2 · January 2 at 7:32am

Ted Rubin Back at ya Kristin! smile emoticon

Jillian Glancy · Friends with Samantha Kelly

I couldn’t have said it better myself!!!

Unlike · Reply · 2 · January 2 at 8:27am

Ted Rubinwink emoticon

Warren Bobrow What’s not ok is the culture that makes it permissible to bully in the workplace. By withholding access to the outside world companies perpetuate their silo attitudes and steadfastly refuse to make changes. I learned from 20 years in the C level that this just does not work.

Unlike · Reply · 3 · January 2 at 9:20am

Ted RubinHear, hear!

Mark Olivito amazed at how many CEOs and CMOS don’t have dirt under their nails in social.

Unlike · Reply · 2 · January 2 at 9:33am

Ted Rubin Indeed!

Like · Reply · 1 · January 2 at 10:11am

Ted Rubin https://tedrubin.com/c-suite-engagement-via-social-why…/

C-Suite Engagement via Social: Why It’s Not a Choice Anymore – Ted…

TEDRUBIN.COM

Like · Reply · Remove Preview · 1 · January 2 at 10:11am

Mark Olivito Good article. Howie didn’t agree, lol!

Unlike · Reply · 1 · January 2 at 1:19pm

Ted Rubin wink emoticon

Like · Reply · January 2 at 1:23pm

Morgan Shuker Here here!

Unlike · Reply · 2 · January 2 at 9:51am

Claire Hunter · 2 mutual friends

High Five.

Unlike · Reply · 2 · January 2 at 10:09am

Beth Anne Davis Preach it Ted, Amen to all of the above. You are so wise, I wish everyone could think like you. Or learn from you. #RonR #NoLetUp

Chris Pickett · Friends with Chris Mikulin

Does that guy even have a gram of clue in his entire body? He just proved himself as irrelevant now.

Like · Reply · January 2 at 1:59pm

Meghan Finley This is why I love you

Unlike · Reply · 2 · January 2 at 5:25pm

Ted Rubin Ahhhhh… so sweet

Kristin Fenix Wheeler On point.

Unlike · Reply · 2 · January 2 at 6:42pm

Eva Ponce · Friends with Brian Fanzo and 28 others

Yes! Yes! Yes! Love this post ?

Unlike · Reply · 2 · January 2 at 7:59pm

Alana Fisher-Chejoski #Amen, Ted!

Unlike · Reply · 2 · January 2 at 11:00pm

Maria Redondo AménSee Translation

Unlike · Reply · 2 · January 3 at 12:51am

Keith Spiro Woo Hoo!!!!! Thank you Ted Rubin for telling like it really needs to be stated out there. Authentic Real time and person to person #RonR Are you listening brands, PR agencies, advertisers and those who pay their bills?

Unlike · Reply · 3 · January 3 at 6:17am