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Straight Talk Blog: Featured Posts
To Many Businesses, Social is Still a Campaign-Based Tactic
To many businesses, social is still a campaign-based tactic, viewed and managed separately from business operations. This is flawed thinking. Social media marketing needs to be woven into the fabric of all marketing and communications channels, and...
Ted Rubin Interviewing @Sandy_Carter (@IBM GM) at Brand Innovators SXSW [video]
Ted Rubin & Sandy Carter at Brand Innovators Austin BrandInnovators Published on Apr 5, 2014 Sandy Carter is IBM's Social Business Evangelist and the General Manager of Ecosystem Development. Ted and Sandy discuss the social trends for 2014 and how IBM is...
Ted Rubin and @BryanKramer at Brand Innovators SXSW14… Part 1 [video]
Ted and Bryan talk about life, love... No, really about Sx, Innovation, and Engagement. Bryan Kramer is a Social Business Strategist and CEO of PureMatter where he’s led his agency to consistent growth over the last 10 years earning a spot as one of Silicon Valley’s...
Using a Travel Agent Opened my Eyes to Value… Thanks @LibertyTravel
[DISCLOSURE: I have been compensated by Liberty Travel to write about my experience. All opinions are my own. Liberty paid for my influence, expertise and work, not for my advocacy (which has to be earned).] For many years now I have always booked vacation trips...
Let Go of the Fear and Own Social ~via @InsideCXM
Just about every business owner recognizes the importance of using social media. To that end, they arrange for web sites to be built, have accounts on all the major social networking sites, and regularly post information about what their businesses are offering and...
Ingo Stoll: Find Insights on the Future of Social Media and pure Inspiration within my Interview with Best Selling Author, international Marketing Strategist and - according to Jay Baer - the 'Social Conscience': Ted Rubin - recorded right at Michael Stelzner's Social...