by Ted Rubin | Oct 3, 2012 | Featured, Marketing, Social Media/Marketing, Video
Interview at IBM Smarter Commerce Global Summit September 2012 Tami Cannizzaro, Executive Director of Marketing at IBM interviews Ted Rubin, Chief Social Marketing Officer at Collective Bias on how CMOs should personally approach social media. Great insights on how...
by Ted Rubin | Oct 1, 2012 | Featured, Marketing, Social Media/Marketing
Many misunderstand the current power and relevant scale of Twitter. It is not about how Twitter has scaled to the general public. The most important thing about News, Content, and anything else published via Twitter, is that a great deal of the influencer community...
by Ted Rubin | Sep 29, 2012 | Featured, Marketing, Social Media/Marketing
What is happening now, as more women spend more time on more social networking sites for more reasons, is that women’s purchasing power now goes well beyond the purse … into women’s relationships. Consider how important relationships are in social commerce, and you...
by Ted Rubin | Sep 27, 2012 | Featured, Marketing, Social Media/Marketing, Video
Published on Sep 10, 2012 by smartercommerce Todd “Turbo” Watson (blogger and tech evangelist) talks with Ted Rubin, Chief Social Marketing Officer, Collective Bias. Ted discusses Return on Relationship™ and the importance of social media in all business...
by Ted Rubin | Sep 26, 2012 | Divorced Dad, Featured
Yom Kippur, known as Day of Atonement, is the holiest day of the year for the Jewish people. For me, not being a religious person but more of a cultural Jew, it is more a day of counting my blessings and giving thanks for the well-being of those I love. In that...
