by Ted Rubin | Jun 10, 2024 | Marketing
Throughout history, brands have continuously adapted their communication strategies to keep up with technological advancements. From print to radio, TV to web, and now the digital AI era, the landscape of marketing is always evolving. However, is it truly a...
by Ted Rubin | May 25, 2024 | Featured, Marketing, Social Media/Marketing, Uncategorized
Don’t you hate when the response you get is “We received your request” OR even worse “We are ‘submitting’ your request,” as if it needs to be approved. When I unsubscribe from your email marketing list, it’s not a request,...
by Ted Rubin | Apr 28, 2024 | Divorced Dad, Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
“If you can make everyone ‘Metaphorically Skip’ with every interaction… YOU WIN!” Evergreen Trading RETURN ON RELATIONSHIP Conversations at Brand Innovators SXSW 2014… ⬇️ ⬇️ ⬇️ Remember back to your childhood when you would skip just because you were happy and...
by Ted Rubin | Mar 17, 2024 | Featured, Marketing, Social Media/Marketing
I agree 100% David Berkowitz (@dberkowitz), thank you for sharing this THREAD David. Not only is this flagrantly anti-consumer (and in some markets, illegal), it’s tactics like these that not only go against the permission ethos, but because brands will usually see an...
by Ted Rubin | Dec 9, 2023 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
Ted Rubin and William Harris discuss, What’s Email vs “ME-mail”… Ted describes his concept of “ME-mail” to William and how much more valuable it is to the consumer and therefore the brand. Make it about them! Our consumers now have...