by Ted Rubin | Feb 20, 2022 | Divorced Dad, Featured, Marketing, Social Media/Marketing
In 2008, before the influencing Earth cooled, John Andrews and Ted Rubin came together over a radical new idea to involve bloggers in marketing campaigns. Their new book, Retail Relevancy, offers strategies based on 14 years of research, common sense, and lessons...
by Ted Rubin | Sep 20, 2015 | Featured, Marketing, Social Media/Marketing, Video
Watch the 26th Episode of the Marketing Mash video series featuring Ted Rubin. Listen to this highly intriguing yet light-hearted conversation about mom bloggers versus dad bloggers. Ted and Eric also discuss the reach that mom bloggers have – building content,...
by Ted Rubin | Jan 2, 2012 | Featured, Marketing, Social Media/Marketing
PurseStrings: New Proven Ways of Reaching the Hearts and Minds of Female Consumers by Amanda Stevens (Pages 126-132) Tell me about your background and your connection to marketing to women? I’ve been working in digital marketing since 1997: originally working...