by Ted Rubin | Mar 31, 2024 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
A genuine leader has the ability to inspire and influence others. People naturally gravitate towards leaders who lead by example, rather than just preach. It’s crucial for individuals in leadership roles to be mindful of their actions and the impact they have on...
by Ted Rubin | Aug 12, 2023 | Featured, Marketing, Social Media/Marketing
What is Return on Relationship (ROR)? Return on Relationship (ROR) is a measure of the value that a business or brand derives from its relationships with customers, partners, and other stakeholders. It is a broader concept than return on investment (ROI), which...
by Ted Rubin | Apr 23, 2023 | Featured, Marketing, Social Media/Marketing, Uncategorized
“Return on Relationship” (ROR), hashtag #RonR, is a term I have used and evangelized since 2009 to describe the value that companies can derive from building and maintaining strong relationships with their customers. The concept of ROR emphasizes the...
by Ted Rubin | Jan 27, 2021 | Featured, Marketing, Social Media/Marketing
Lisa Thal is an Author, Speaker, and Life Coach. She authored “Three Word Meetings”… A Simple Strategy to Engage, Inspire, and Empower Your Team. Make an impact on those you lead by using three words! Via Lisa… In Episode 49, I share a...
by Ted Rubin | Apr 30, 2016 | Featured, Marketing, Social Media/Marketing
In this episode of the Future² podcast, I had the pleasure of chatting with New York native and one of the most influential CMOs in the world, Ted Rubin. Ted is a leading Social Marketing Strategist, Keynote Speaker and Brand Evangelist and evangelized the term ROR:...