by Ted Rubin | May 13, 2013 | Featured, Marketing, Social Media/Marketing
Cox Blue editor Martin Jones (@martinjonesaz) interviews Ted Rubin, Chief Social Marketing Officer at Collective Bias and co-author of the book, Return on Relationship.
by Ted Rubin | May 1, 2013 | Featured, Marketing, Social Media/Marketing
Let’s discuss how brands can drive measurable ROI from social media now. This is such an important topic. ROI for many years was addressed from a longer-term perspective with respect to branding. The move to digital, and ability to track from click to sale, has...
by Ted Rubin | Apr 29, 2013 | Divorced Dad, Divorced Dad Media, Featured
Had breakfast with my daughter to discuss her decision to attend Skidmore College in the Fall as a part of their Fine Arts Program. So happy that she seems totally comfortable with her decision. This is what I wish for her as she finishes one chapter and moves to the...
by Ted Rubin | Apr 25, 2013 | Featured, Marketing, Social Media/Marketing
Welcome to episode #16 of Social Echoes: The True Voice Media Podcast. Awhile ago I was in a meeting with two gentleman. I was taking notes and observed the differences between them. One man spoke of the people he worked with and their hopes for their businesses while...
by Ted Rubin | Apr 24, 2013 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Video
Published by Tate Publishing on Feb 26, 2013