by Ted Rubin | Aug 6, 2014 | Featured, Marketing, Social Media/Marketing
Originally posted by Molly Sloat at American Marketing Association John Andrews and I, along with Duane Reade’s Calvin Peters, devised this strategy when we were running Collective Bias. This is all about Return on Relationship, #RonR… New York-based...
by Ted Rubin | Oct 8, 2013 | Featured, Marketing, Social Media/Marketing, Video
~via Wired City… New York City drug store giant Duane Reade is connecting with more customers via social media. Its Twitter fan base surpassed 1 million followers, a major milestone for the Walgreen-operated drug store chain among the drug, food and mass-arena...
by Ted Rubin | Sep 27, 2013 | Featured, Marketing, Social Media/Marketing
Don’t forget that although Twitter’s only used by small % of the population, it’s a seeding medium with content that very often finds its way to other mediums via every day users and influencers, a place for real-time news, sentiment analysis, and...
by Ted Rubin | Sep 27, 2013 | Featured, Marketing, Social Media/Marketing
Don’t forget that although Twitter’s only used by small % of the population, it’s a seeding medium with content that very often finds its way to other mediums via every day users and influencers, a place for real-time news, sentiment analysis, and...
by Ted Rubin | Sep 27, 2013 | Featured, Marketing, Social Media/Marketing
Don’t forget that although Twitter’s only used by small % of the population, it’s a seeding medium with content that very often finds its way to other mediums via every day users and influencers, a place for real-time news, sentiment analysis, and...